The widely-covered wildfires that affected some neighborhoods and businesses in Santa Rosa left 90 percent of the town untouched and awaiting the return of visitors.
Now is when we need our drive-market visitors more than ever, they are vital to sustaining the large majority of businesses that were undamaged and supporting jobs that will help our community fully recover.
People considering a visit to Santa Rosa will have plenty to enjoy. The restaurants, tasting rooms and shops in both the Historic Railroad Square and walk-able downtown Courthouse Square were untouched by fire. For beer lovers, Russian River Brewing Co., Third Street Aleworks, Cooperage Brewing Company, Plow Brewing Company, and the new Beer Baron are busy serving local brews. Hundreds of Sonoma County wineries are open, including Kendall-Jackson Wine Estate and Balletto Vineyards; and on October 21, Paradise Ridge Winery, which lost several buildings on their winery estate, reopened their Kenwood tasting room.
We’re definitely open for business and need visitors now, but it’s not quite business as usual. We ask that people coming to Santa Rosa bring kindness and a sensitivity about what we’ve just experienced.
How to help:
People from all over the country are asking how they can help us recover. You can continue to support Sonoma County wineries, breweries, cheese makers, farmers, and local artisans. Purchases of items that were bottled in, made in, grown in, brewed in or otherwise came from Sonoma County will help local families recover economically.
You can also donate to a local non-profit, Redwood Credit Union’s North Bay Fire Relief, with all funds going directly to those affected: redwoodcu.org/northbayfirerelief